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The price tag might be an endangered species.

While the economic adage is “a fair price is any price you’re willing to pay,” for Lindsay Owens, the president and CEO of the think tank Groundwork Collaborative, personalized pricing isn’t necessarily that. “I think a fair price is a posted price,” Owens said. “And a fair price is a price that is set based on the product and not you, the consumer.”

September 29, 2026 Marketplace

Press Release

NEW BOOK: Gouged Blows Open the High-Tech Corporate Pricing Playbook Draining Americans’ Wallets

Groundwork CEO Lindsay Owens’ new exposé pulls back the curtain on corporate America’s pricing practices, drawing early response from the C-Suite.

September 29, 2026 Groundwork Collaborative

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NYC makes it easier to cancel old fees.

Owens is president and CEO of Groundwork Collaborative. She is the author of " Gouged: The End of a Fair Price, and What That Means for Your Wallet " (Viking) and the Gouged newsletter.

September 28, 2026 New York Daily News

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As the US midterms approach, Trump’s boasts on the economy fall flat with voters.

Lindsay Owens, president of the Groundwork Collaborative, a progressive thinktank, was far more downbeat about the economy. “I think it’s going pretty poorly,” she said.

September 28, 2026 The Guardian

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Gouged: why Americans are being ripped off – and what to do about it.

“Repeat after me: it’s not my fault, it’s not my fault, it’s not my fault.” That’s the message to frustrated US shoppers in Gouged: The End of a Fair Price – and What That Means for Your Wallet by Lindsay Owens, economic sociologist and head of the Groundwork Collaborative, a progressive Washington thinktank.

September 28, 2026 The Guardian

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It’s a big week for economic data. Here’s what labor economists will be looking for.

You can see that in the growing number of people who are long-term unemployed — a number that Breyon Williams at the Groundwork Collaborative will be paying close attention to this week. “We have right now more than a quarter of our unemployed workers that have been out of work and looking for work for six months or longer, and I think that that's a troubling sign,” Williams said.

September 28, 2026 Marketplace

Press Release

Groundwork Unveils a Bill of Rights to Give Shoppers a Fair Shot in the 21st Century Marketplace

Two-thirds of Americans back 12 common-sense protections that address the tricks and traps that drive up everyday costs and make it harder to get a fair deal

September 28, 2026 Groundwork Collaborative

Press Release

Groundwork’s Lindsay Owens’ New Corporate Pricing Exposé Already Landing Blows, Forcing Walmart to Do Cleanup

Walmart CEO scrambles to reassure shoppers after Groundwork CEO exposes retail giant’s high-tech playbook for gouging consumers in new book.

September 25, 2026 Groundwork Collaborative

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Yes, you’re being ripped off. Here’s how it happened.

Glenn Heller owned a gas station on Boston’s Beacon Hill during the 1979 oil crisis. Not only did he openly flout federal price controls — exceeding the set limit by 55 cents a gallon — he boasted about it, describing it as an “experiment in capitalism” and declaring himself “proud to be called a [price] gouger.” His prices were among the highest in the country.

September 24, 2026 Boston Globe

Press Release

Groundwork Reveals the Hidden Cost of AI

While tech companies profit, working families pay

September 22, 2026 Groundwork Collaborative